The Kiki Bouba effect - research overview & explanation

The Kiki-Bouba effect: Deep inside your brain, cross-modal correspondences make you human. Which shape do you think is 'KIKI' and which one do you think is 'BOUBA'? ... ..... ...... ....... What is your answer? .... ..... ...... ....... Do you think the left one is KIKI and the right one is Bouba? .. ... ... Yeah? Or do you think it was the other way round? No problem if you thought it was the other way round. But it is just striking that.... 95% of the people think the left jagged shape is KIKI and the right bulbous shape is BOUBA!! You just demonstrated cross-modal correspondence. Something in your brain thought the sound of Kiki matched the left shape and something in Bouba matched the other right shape. Today, I am going to dive deep into my favourite topic in psychology and neuroscience - The Kiki-Bouba effect. It is something that may always separate us from the robots. Perhaps it holds the key to making robots more human. We don't know to what extent this may...